Industry Verticals

SMS for the Automotive Industry

How to use SMS marketing and reminders to improve sales and service appointments for the automotive industry
Industry Verticals
SMS for the Automotive Industry

Who loves this?

Dealerships, Mechanics, Detailing shops, and Automotive Professionals

Case Study

Client: Mazda

Services: SMS Reminders and Custom Variables

Mazda is a global automotive company which produces 1.2+ million vehicles per year. They were founded in Hiroshima, Japan in 1920. When it comes to the automotive industry, reputations are everything—that’s why it’s important for Mazda to have all their vehicles operating at peak performance.

Regular maintenance is key when it comes to having a vehicle operating at its best. This is where SMS reminders come in handy. In Mazda’s case, since they have so many different vehicle models, they rely on multiple variables to be as accurate as possible.


  • Service alerts (Project completion, status updates, or payment prompt)
  • Emergency alerts (Parts recall)


  • New products or services
  • Promotional offers
  • Referral competitions


  • Check-up reminders: annual or bi-annual check-up
  • Servicing reminders: oil change, breaks
  • Keep tabs on long-term servicing items: tires, rotors, battery, timing belt, paint
  • Seasonal adjustments: summer to winter tire swap, window tinting, stronger wipers
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