Holiday shopping isn't over yet. Sales spiked during Black Friday and Cyber Monday, but many last minute shoppers are still looking for gifts and many are eagerly waiting for Boxing Day sales. Take advantage of the frenzy by growing your SMS list and boosting your bottom line with an SMS alert.Read More
If you've ever used Facebook's advertising platform, then you've experienced one of the most powerful and effective segmentation tools online. It enables you to target your ideal customers based on age, gender, location, interests—you name it.Read More
Black Friday and Cyber Monday are just around the corner. Hopefully, you've had a chance to plan and execute your marketing campaigns for these two highly anticipated shopping events, which both combined for overUS$7.7 billion last year.Read More
In 1888, Coca-Cola distributed thousands of coupons in magazines and direct mail for a complimentary glass of coke. This is widely believed as the first coupon ever.
Coupons have grown ever since. Thousands of businesses are offering discounts and free gifts to consumers around the world, helping them save billions of dollars each year. Its popularity gave rise to coupon giants like Groupon and a handful of other niche coupon services in the last decade.Read More
Nielsen just released the 18th edition of their annual Australian Connected Consumers Report. Here's a quick snapshot of the findings.Read More